An Experienced team
Raju Kane Partner
Brand Consultant, Trainer, Marketing Communications Expert – Raju has over three decades of experience in branding and media communications.

As consultant for Reliance Industries, Raju was actively involved in the launch of Reliance Jio. He has worked for Essar Group and headed Corporate Communications for Edelweiss Group. He was the co-founder and Managing Partner of Sampark Public Relations.

Raju has co-authored/edited 13 books, three of which were significant enough to be launched by the “then” Prime Minister Mr. Atal Bihari Vajpyaee. Two of these books were done for Edelweiss Financial Services Ltd.

In his earlier avatar as a journalist, Raju has also worked for variety of media companies such as United News of India, The Times of India Group, Business India Group, and Business Standard Group, besides doing a lot of work with BBC and Australian Broadcasting Corporation.

In 2014, he was inducted into the PR Hall of Fame by the Public Relations Council of India.

Menka Shivdasani Partner
Menka is an internationally acclaimed poet, columnist and writer.

As a journalist she has worked with Indian and global media imprints like South China Morning Post, Mid-day, Afternoon Despatch and Courier, Business India and the Observer Group. She was also a columnist for over a decade with Hindu Business Line,besides writing  literary columns for The Pioneer and The Daily Star.

A co-founder of The Source, she heads the firm’s content division and has strategized, conceived, launched and edited several publications that were outsourced to the firm by media houses. These include Times Property, ET Realty and Times Motoring  for the Times of India Group, Every Tuesday, a weekly arts and culture journal for Ace Publications, and Health & Wellness, Women’s World and 48 Hours for Afternoon Despatch and Courier, a Mumbai newspaper.

Along with Raju, she has edited/co-authored thirteen books.

As a poet, Menka has four collections of poetry to her credit besides being co-translator of an anthology of Sindhi Partition poetry, published by Sahitya Akademi in 1998. She has also edited three other anthologies of poems.

Menka’s poems have appeared in several publications, both in India and elsewhere. As Mumbai coordinator for the global movement, 100 Thousand Poets for Change, Menka has been organizing an annual poetry festival for the last several years. In 1986, she played a key role in setting up the Poetry Circle in Mumbai.

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Sanjay Rammoorthy Partner
Sanjay’s three-decade long career has allowed him a 3600view of the media and communications space with its myriad challenges.

Starting off in media sales with the Anand Bazaar Patrika Group (ABP), Sanjay moved to journalism with Business India magazine. He then migrated to television journalism, eventually serving as Mumbai bureau chief for Zee News and Sahara Samay. In the interim, he also co-produced and co-directed several documentaries and corporate films for marquee companies.

He then moved into reputation management, serving as part of the Management Council at Sampark Public Relations. In 2008, he established his own PR firm Aurum Media, working with several marquee clients.

In 2018, he merged his PR business with The Source and joined as a Partner.